Home / Brinton, Willard C. Graphic Methods for Presenting Facts. New York: The Engineering Magazine Company, 1914. Internet Archive identifier: cu31924032626792 (Cornell University Library copy). The first American textbook on what we now call data visualization. / Passage

Graphic Methods for Presenting Facts

Brinton, Willard C. Graphic Methods for Presenting Facts. New York: The Engineering Magazine Company, 1914. Internet Archive identifier: cu31924032626792 (Cornell University Library copy). The first American textbook on what we now call data visualization. 313 words

Below the Map Is a Tabulation Giving the Name, Address, Capacity and Shipping Raihoad for Each Plant

A pin map like this can be quickly made up by using pins such as are pictured in number 20 of Fig. 199 or pins such as are used in Fig. 196. An outline map with the pins can illustration like the above

pin has black figures on a white background, and does not give as striking an effect as white figures on a black ground.

Fig. 196 gives a hint of what may be done to prepare advertising copy with almost no expense. The illustration was made direct from a map on which pins were used having black areas lettered in white. The only hand drawing necessary for this illustration was about one minuie's work in darkening the high lights where there were reflections from the surface of the black pins. An illustration of this type to show the location of agencies, branches, etc., makes effective advertising because the black spots are so large in comparison with the size of the map that the whole territory of the United States appears to be well covered by agencies.

Lettered or numbered pins like those in Fig. 196 and in Fig. 199 are frequently desirable to show the daily whereabouts of salesmen, repair men, etc., in order that the nearest man may be telegraphed to in

be photographed directly to produce an

GRAPHIC METHODS

case of emergencj\ One prominent manufacturer of locks for bank vaults uses a map Avhich shows at all times the location of each of some fifty bank-lock experts who are routed from city to city each day by telegraph. The locations of the pins, and the railroad lines represented on the map, show instantly which man can best be sent to any bank which reports trouble regarding the door of its safe-deposit vault.